We believe impact is best shown through results. Our work spans boardrooms and communities across Sub-Saharan Africa, helping businesses and NGOs earn visibility, credibility, and influence where it matters most.
SeerBit set out to make digital payments seamless across Africa, but despite its technology, it lacked visibility as a thought leader in fintech. In a market where trust drives adoption, SeerBit needed influence, not just awareness.
We positioned the company as an expert voice shaping Africa’s payments landscape. Instead of chasing media mentions, we launched a research-led PR strategy anchored in whitepapers addressing real market challenges. Beyond Transactions exposed barriers to SME payment adoption, while Harvesting Prosperity revealed opportunities for agribusiness solutions in Nigeria.
The strategy worked. Within weeks, regulators, media, and industry leaders turned to SeerBit for expert commentary. Coverage increased across tier-one outlets, its reports became reference points in fintech debates, and executives were invited to keynote leading industry events.
SeerBit moved from promising fintech to trusted industry authority — proving insight-driven storytelling builds reputation and influence in Africa’s payments sector.
Old Mutual recognised the need to strengthen how its leaders communicate with diverse stakeholders — from employees and clients to investors and communities. To meet this need, we designed and facilitated an executive storytelling workshop tailored to the company’s leadership team.
The session explored the science and art of business storytelling, equipping leaders with practical tools to identify, shape, and deliver stories that resonate. We unpacked different storytelling formats, showing executives how to choose the right approach for boardroom presentations, media engagements, internal communication, and client conversations.
By the end of the workshop, Old Mutual leaders had a clear framework for building trust, clarity, and influence through storytelling. The result was stronger, more authentic communication that connected the organisation’s purpose with the audiences that matter most.
Enterprise Singapore wanted to spotlight the strong trade opportunities between Singapore and South Africa, while encouraging South African entrepreneurs to consider Singapore as a hub for growth. To achieve this, we developed a media relations strategy designed to educate and inspire.
Through targeted press engagement, thought leadership articles, and strategic interviews, we positioned Enterprise Singapore as a key partner for South African businesses exploring international expansion. Each year, our campaigns highlight bilateral trade successes, policy updates, and opportunities for collaboration — ensuring South African entrepreneurs see Singapore as an accessible and competitive gateway to Asia.
The result: consistent coverage in high-value business media, strong visibility among entrepreneurs and investors, and a growing awareness of the opportunities unlocked through South Africa–Singapore relations
Cassava Technologies wanted to position its intelligent solar solutions as a key driver of Africa’s sustainable energy future. To achieve this, we developed a content and media relations strategy that highlighted the company’s innovation and impact.
We created compelling narratives that translated complex technology into clear, human stories — focusing on how solar solutions address Africa’s energy access challenges while supporting business and community growth. These stories were amplified through high-value media coverage, ensuring Cassava’s message reached investors, policymakers, and industry stakeholders.
Cassava Technologies wanted to position its intelligent solar solutions as a key driver of Africa’s sustainable energy future. To achieve this, we developed a content and media relations strategy that highlighted the company’s innovation and impact.
