News

We Do Comms Welcomes Wetility

10 July 2026 We Do Comms is pleased to announce a new partnership with Wetility, a leading provider of innovative solar and energy solutions that are helping South Africans take greater control of...

Elections as reputation capital: Why African nations must treat the ballot box as a global signal

11 February 2026 Africa’s ballot boxes should be more than instruments of domestic power; they should be strategic assets on the global stage. In an era where democratic credibility increasingly...

Africa is rewriting its global relationships. Communications leaders should pay attention.

12 May 2026 For decades, Africa’s geopolitical story was told through predictable alliances. China financed infrastructure at scale. The United States projected security influence and soft power...

The new information gatekeepers – How generative AI is rewriting the rules of communications

15 January 2026 For communications leaders, the rise of generative AI is not a future disruption. It is a present-day redistribution of influence. For decades, the communications profession has been...

Why storytelling is a business imperative in 2026

15 December 2025 In 2026, businesses will not lose relevance because they lack innovation, capital, or technology. They will lose relevance because they fail to mean something. We are entering an era...

When a negative trend hijacks your brand: what Woolworths teaches us about real-time reputation management

5 December 2025 When your brand becomes part of a national joke, it can feel like the ground is shifting under your feet. One moment you’re selling croissants and almond milk, the next you’re trending...

South Africa’s Moment: Why The Country Must Amplify Its Storytelling Efforts Now

February 27 2025 South Africa stands at a pivotal moment in its global influence. With its G20 presidency, a seat on the United Nations Security Council (UNSC), membership in the Finance in Common...

Africa Takes Its Place On The World Stage

February 24 2021 It has been challenging for Africa to shed its old image and take its rightful place as the continent to watch. For decades, the ‘Africa Rising’ narrative touted the continent as the...

Consumers Want To Be Part Of The Customisation Journey

October 8 2020 As the pandemic continues, we are now slowly emerging from what feels like a long slumber – bleary eyes, foggy brains and stiff limbs – but that doesn’t mean we’re out of the woods yet...